February 21, 2012
Our spring/summer collection is a tribute to a decade of excellence, which became known as the “Golden Era”. The Dream Team had just won gold in Barcelona. Rap was somewhere between underground and taking over the world. And MJ was MJ. Back in 1993, basketball’s (and hip hop’s) pure quality and ultra fresh flavor inspired the birth of the K1X brand. Here’s to our roots…!
The new collection was shot by renowned nightlife photographer August Castell-Castell in Lisbon (Portugal) and features our friends Mo, Pascal, Tom Breezy, Tith, Rich, Hank and Papa Neal.
February 18, 2012
This shit was getting out of hand. We just had to respnd…
February 17, 2012
The Nation of Hoop sends out a special birthday shout-out to the G.O.A.T. You are the game.
February 10, 2012
Our friends from Streetwear Today join is in the celebrations of 20 years of basketball history.
February 6, 2012
These images are a first peek at our Spring 2012 collection, inspired by the classic heritage of college sports. Created as a hallmark for winning traditions and vintage flavor, this early roll-out is a tribute to the iconic look of the Ivy League. Out now! Shot in Lisbon (Portugal) by August Castell-Castell, with a little help from our good friends Mo, Tith, Rich, Tom, Hank, Rascal and Papa Neal. Go Varsity!
more..
February 1, 2012
The last couple of days featured some high flying action! Here’s the cream of the crop.
Blake
Bron
Savalace Townsend
January 27, 2012
Right in time for the 20 year anniversary, UK’s finest, MVP magazine, featured an extensive review of our Freshmen Swagger pack. Check more images, including some of our newest footwear silhouettes, after the jump!
more..
January 25, 2012
The Cheshire Jets forward took home the slam dunk crown at the BBL’s Cup Final in Birmingham this past weekend. Congrats NS!
Catch more action after the jump!
more..
January 2, 2012
We have decided to let all members of the Nation of Hoop join in in our tribute to basketball history that is our “Freshmen Swagger” pack. Head over to our Facebook page to receive your very own “Freshmen Profile Pic” (just like Darren Phillip below) and you might even win one of our “Freshmen Swagger” shirts! More than 50 basketball enthusiasts have already joined the movement so don’t miss out!
December 22, 2011
To celebrate the release of our “Freshmen Swagger“ pack, we are giving away five t-shirts via our Facebook page! Simply click like or hit the comment section of our photo album there if you want your own “Freshmen” profile pic. Your picture will be added to the album. Winners will be chosen among all entries.
December 18, 2011
How did K1X get started? What’s our inspiration? What’s in the pipeline? Go behind the scenes of K1X with Papa Neil & Tom Breezy in this interview with SneakerFreaker.
December 16, 2011
The Chris Herren Story. Real talk from a basketball junkie come clean. We are very happy to see this former K1X warrior back on track. Great read, great guy. Merry X-Mas!
more..
